There was a time when it seemed to have fallen into disuse, but design has rediscovered an object that belongs to the tradition of our homes from a very long time. I’m talking about the wall-clock: a useful accessory with which the creatives have fun experimenting. There are those who are part of our history, like Firenze, designed by the Castiglioni brothers for Alessi in 1965. Recently have been released two new colours, from the chromatic language of the authors who have thought of it as traditional, for the Roman numbering, but also absolutely essential and extremely readable. Super linear even the idea of Norm architects, who think to soft Scandinavian colors for a watch that seems to “immerge” into surfaces. Recalling the pleasant feeling that at school was the sound of the bell, Alessandro Zambelli has imagined a round and minimal dial in MDF, but the minute hand has a gavel: at the stroke of the hours gives a tap on the small bell placed on the noon, making her play. Other proposals, more traditional in appearance, astonish with the material: Memento of Seletti is in concrete, even though it appears extremely light thanks to the wood effect processing. Measuring time with irony, Sabrina Fossi played with the classical round shape highlighting only the 2 and 5, imagining (it would be helpful!) a day made of 25 hours. Also Scandola Marmi interprets the clock in an unexpected way, with the City Collection which is a journey through the traditional Italian, Austrian, Moroccan and Arabic homes. Exotic destinations such as India, that inspires instead Progetti: Hindia wants to refer to the details and charm of traditional lanterns, proposing a contemporary version that becomes clock, to place on a furniture or, why not, hanging from the ceiling.