Hermès cola or milk, Prada popcorn and Louis Vuitton champagne. All fake, I mean. Publicity stunt in some cases and new forms of artistic expression in others, the emperors of luxury are the protagonists of a food-mania that seems relentless. From the American photographer Tyler Shields to new graphic designers’ generation around the world, fashion becomes edible. An accomplice also one of the major influencer of our times, Karl Lagerfeld, who set up a fashion show located in a supermarket: everything was Chanel branded. And Jeremy Scott, who created for Moschino a collection based on the theme of fast food, thanks to a common M…
