Since Chanel had announced Gisele asthe new testimonial for the fragrance symbol of the maison, Chanel No. 5, wewere all waiting for the promotional film to celebrate the event. It is herenow, directed by Baz Luhrmann no less, who played the modernity of Chanelmixing a Gatsby vision but thought for today: from the relax and sports of theHamptons, to the hectic life of the city, to a decadent downtown club: the lifelived by the beautiful Brazilian supermodel wearing Chanel No. 5 takes place inan unexpected New York, where modernity meets a traditional taste and, ofcourse, romance. Just like the most famous scent in the world. Video by Baz Luhrmann for Chanel.

Enrico Longo speaking